Interiors communicators with an holistic approach to building brands


Lucinda George & Hugo Rawlins
Photographed at Guinevere Antiques

Whether you’re a household name already or aspire to be one, Rawlins George will look at your business and objectives from every angle and devise multi-faceted media strategies that deliver. It’s an holistic approach that keeps your brand strong, healthy and out there.

Our job is to create unique PR and marketing strategies that fit your business, vision and objectives perfectly. Brands (and budgets) come in every size, but our skill and satisfaction lie in building them all into something big.

Rawlins George is Hugo Rawlins and Lucinda George — two long-term PR and marketing colleagues with over 30 years combined experience in the interiors sector. If you come to us, it's us you get, so you can always be sure of personal attention and senior-level expertise.

About Us

Drawing on our combined experience of over 30 years in PR and marketing for the interiors sector, Rawlins George delivers a comprehensive strategy based on your objectives and tailored to your budget. We either work alongside your existing in-house team or operate as your external ‘in-house’ department. In whichever way we work with you, we will provide you with the reassurance that your brand, products and services will be exposed through the right mediums at the right time and in the right way.

Hugo Rawlins and Lucinda George first worked together at Lombok where Lucinda was Marketing & Brand Director and Hugo was PR & Events Manager. In 2008 Lucinda went freelance and a year later Hugo also went freelance taking Lombok as his first client. Hugo and Lucinda decided to join forces in summer 2010 and Rawlins George was founded in February 2011.

What We Do

Our PR service generates exposure for your brand, services and products through our enviably comprehensive database. In addition to communicating with key editors, journalists and bloggers we’ve also built up a strong network of contacts with whom we work as and when required. So if your campaign requires a stylist, photographer, graphic designer, caterer or even a co-branding partner we know just who to speak to.

Drawing on our marketing and brand development experience we can instigate and manage additional projects for you outside the ‘traditional PR’ role in order to help develop your brand, maximise exposure and deliver sales. We work with our tried and (most importantly) trusted 3rd parties, where necessary, and take a project from initial concept through to delivery.

Examples of such services include:
Advertising • Customer events • Database building • Email marketing • Networking events • Online marketing • Photography • Printed promotional and sales literature • Product launches • Social media • Trade show support • Website development

Through our combined experience we have worked with many of the leading names in the interiors industry from both here in the UK and overseas. We enjoy maintaining strong and long relationships with our clients, being with them every step of their growth.

Here are just a few examples of the brands with which we’ve worked over the last thirty plus years:
Andrew Martin • Bulthaup • Crucial Trading • Davidson London • David Seyfried Ltd • Ebony and Co • Fenella Smith • Guinevere • Herend • Lalique • Lombok • Meissen® • Podesta • Steininger Designers • Taylor Howes • The Chelsea Gardener • The Saleroom • The White House • Tor Interiors • Villeroy & Boch • VSP Interiors • Waterworks

If you’re looking for an experienced boutique style agency with a passion for interiors please contact us.